Blog Ipsa Loquitur

Published on under It's a Man's World

You know what’s lousy about the male gaze? Everything. This article in Aeon explores a fun new twist on conventional masculinity; the Captain America body:

But who is doing the fetishising? Not women. In 2000, The American Journal of Psychiatry published a telling experiment led by Pope at Harvard. College-aged men in Austria, France and the US were asked to choose both their ideal male body and the body they believed women preferred. In all three countries, men picked an ideal on average 28 lb (12.7 kg) more muscular than their own – and they believed that women wanted a male body 30 lb (13.6 kg) more muscular. The men consistently overestimated the appeal of brawn, while women, when asked, preferred an ‘ordinary’ body without the added muscle.